FSSAI launches logo to help buyers identify organic food

To set certain standards, The Food Safety and Standards Authority of India (FSSAI) has introduced the Jaivik Bharat logo to help customers identify authentic organic food

Even as the Indian market is flooded with organic foods, which appear to be the glowing, new health trend, the question of how genuine these products are continues to worry buyers. To set certain standards, The Food Safety and Standards Authority of India (FSSAI) has introduced the Jaivik Bharat logo to help customers identify authentic organic food.

Farming standards that need to be met

  • Conversion of land (chemical pesticide and herbicide-free) for organic farming must.
  • All inputs to the farm should be natural.
  • No genetically modified inputs or irradiation technology should be used.
  • Integrity of all processes (physical, biological, mechanical) must be maintained at all times.
  • No contamination from nearby farms or other means must be present.
  • Sustainable practices must be followed in the farm.