Giving our business to India

By Gerald Pilger

Once again my perception of our agricultural industry has been rocked by international travel. This time it was a visit to India in December that challenged my perception of organic production and marketing.

First on my list was a cashew processor in Mangalore on Indias west coast. Canadians might be taken aback when they see the organic signs in the factory where cashews are shelled, peeled, roasted, graded, and packaged. After all, when consumers think of organic production in Canada, they typically envision an idyllic family farm where the entire production, processing, and packaging cycle is completed on the farm, with the food shipped either directly to a customer or to a farmers market or organic food store.